Welcome to the Self Defence products shop page. Here you will find highly rated products relating to Self Defence and Personal Protection. Enjoy!  

NORMALLY $47!!! SAVE $10 for limited time! Ebook format. Dubbed one of the best books ever written on self defense! 'In Total Defense Of The Self' is the definitive book on real world self defense. Covering all aspects including pre-contact psychology in depth, fear and stress management, steps to survivng a violent confrontation, the adrenal stress condition phase, the mid-brain control center, overkill mentality, drill training, combative ranges, defense against edged weapons and much more. It's so complete that it is required reading for anyone serious about learning to keep themselves and their loved ones safe from violence.
130 pages packed full of vital, proven methods for self defence including:

  • Re-defining what 'self'defense' REALLY means by cutting through the common misconceptions!
  • Understand the pre-contact stages of a violent confrontation and how to control it for your benefit!
  • Learn strategies to defuse and de-escalate aggressive situations before they become physical!
  • Tactical body posturing for maximum psychological and physical advantage over an opponent!
  • Understanding the body's reflexive response and how to maximise it when needed!
  • REAL physical defense strategies which work under pressure and stress!
  • Understand the fear response on the body and mind and how to work with it. This is life-saving information!
  • Tools vs Techniques - The vital difference to ensure your safety!
  • The important rules for verbally defusing aggressive situations - Applicable to all areas of your life and especially violent encounters!
  • The 20 'Commandments' of hand-to-hand combat!
  • Understanding Awareness and intuition and how they can help you avoid and deter violent situations before they even happen!
  • Senshido's Color coded risk evaluation guide!
  • Overcoming apathy and denial to help keep you safe!
  • The emotional variable:How it can influence our responses to greatly determine the outcome of a situation!
  • Defending against armed opponents - As real as it gets!
  • Drill Training and the 'Overkill Mentality!

    PLUS
    Senshido's '10 Steps For Surviving A Violent Confrontation'! (
    this information alone is worth infinitely more than the price of this book!)

    This is a must read for anyone serious about keeping themselves and their loved ones safe from violence. It will be emailed to you in standard PDF format immediately upon payment being confirmed.You can view it using the freely available Adobe Acrobat Reader available at: http://www.adobe.com/products/acrobat/readstep2.html
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    Only $24.95!

    Please note: This book is also available at Amazon.com and may be faster delivery and cheaper postage for you.

    Paperback version

    "This superb book is a must read for every woman! It is empowering, practical, highly relevant, and presented in an easy to apply and empathetic manner by two experts who have lived what they write about. You will learn the reality of effective self protection and feel empowered by the knowledge and skills that this book will give you to keep yourself and your loved ones safe. This book is one of the best gifts you could give yourself and I highly recommend it for all women." Dr Kim McGregor, Author and Director of Rape Prevention Education

    Every woman deserves to live a life free from unnecessary fear and worry, and to have the skills to protect herself and her loved ones if needed. This book cuts through all of the hype, myths and misconceptions around self defence for women and will give you the skills and confidence to know that you (and your loved ones) can get home safely from any situation.

    This unique, and valuable information will empower you with everything you need to stay safe including:

    • Heightened avoidance and awareness skillsWithout having to live in constant fear or worry you will be able to recognise the signs of danger at their earliest point so that you can take immediate action.
    • Increased confidence - By developing empowering belief systems around your ability to protect yourself and your loved ones. With the information in this book, you will KNOW that you can stay safe!
    • Understanding the behavioural and psychological aspects to violence - Giving you enormous advantage over a potential attacker.
    • How to recognise the 'Survival Signs' - Strategies that males use against females to persuade and lure them into dangerous situations. You will recognise these in almost every story of predatory assault you ever hear. Stay one step ahead by knowing what they are!
    • Defusion and de-escalation strategiesKnow how to avoid escalating a dangerous situation to enable you to defuse it or 'set your attacker up' to allow for your escape!
    • Highly effective physical protection strategiesEasily learnt strategies that work and can be recalled under pressure and stress in any environment regardless of physical size or strength.
    • Realistic defensive strategies - For dealing with some of the most common situations women face. Common sense approaches developed from analysis of thousands of real situations.
    • With this new, highly relevant information you will have the skills, confidence and knowledge to share with your loved ones to help them, and you, stay safe...for life.

    "Every woman deserves to live free from violence and I believe this book will become your new best friend.  Informative, empowering and the best tool for keeping you and your family safe. I highly recommend this book to all women, it will save your life." Louise Nicholas, Survivor Advocate, Rape Prevention Education 

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    ONLY $24.95!

    Please note: This book is also available at Amazon.com and may be faster delivery and cheaper postage for you.

    Paperback version.

    All children deserve to live safe, confident and empowered lives free from unnecessary fear and worry.  This book shares what parents need to know to teach their kids how to be safe from predatory violence. It dispels the most common myths and beliefs around self protection for kids and delivers relevant, updated, highly effective information and strategies which are easy to understand, learn and remember. Most importantly, it does so without the fear mongering and scare tactics which do nothing to improve children's safety or quality of life. This book will empower kids with the skills and confidence to stay safe, as well as give parents a greater peace of mind.

    This unique and comprehensive information will empower your children with vital safety skills, including:

    • Understanding the fundamentals of self  protection for children in a way that does not frighten, but instead  empowers them
    • Dispelling the common myths around self defence and self protection for kids, particularly the outdated and ineffective 'Stranger Danger' message
    • Realistic and easy strategies to recognise dangerous situations and how to take action to avoid or escape them
    • The 12 most common behavioural 'lures' used by child sexual predators. This information is absolutely crucial for all parents and children alike to know
    • How to become a 'hard target' and how to de-escalate dangerous situations to allow for escape, including how to deal with threats of violence
    • Understanding and developing 'Body Sovereignty',  Personal Boundaries, and other important  concepts for protecting children's right to be safe from victimisation
    • Online Safety – Highly relevant and up-to-date information to help keep children safe online
    • Effective physical self defence strategies which work against a larger and stronger attacker to enable the child to escape to safety
    • Easy frameworks to use to teach these concepts to your children
    • And a lot more! This book is a 'must have' for all parents committed to keeping their kids safe and empowered!

    "This is the one book that all parents need to read to keep their kids safe! It is practical, relevant and packed with strategies that actually work for our kids. It will certainly change your views on a lot of what you have been told. All parents worry about the safety of their kids. After you read this book you will be able to worry less and put your concern only into places where it really matters and is needed.  I highly recommend this book to all parents!" Laura Mackey – Parent, and Child Safety Advocate

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    Note: This is the e-book version of this product

    "This superb book is a must read for every woman! It is empowering, practical, highly relevant, and presented in an easy to apply and empathetic manner by two experts who have lived what they write about. You will learn the reality of effective self protection and feel empowered by the knowledge and skills that this book will give you to keep yourself and your loved ones safe. This book is one of the best gifts you could give yourself and I highly recommend it for all women." Dr Kim McGregor, Author and Director of Rape Prevention Education

    Every woman deserves to live a life free from unnecessary fear and worry, and to have the skills to protect herself and her loved ones if needed. This book cuts through all of the hype, myths and misconceptions around self defence for women and will give you the skills and confidence to know that you (and your loved ones) can get home safely from any situation.

    This unique, and valuable information will empower you with everything you need to stay safe including:

    • Heightened avoidance and awareness skillsWithout having to live in constant fear or worry you will be able to recognise the signs of danger at their earliest point so that you can take immediate action.
    • Increased confidence - By developing empowering belief systems around your ability to protect yourself and your loved ones. With the information in this book, you will KNOW that you can stay safe!
    • Understanding the behavioural and psychological aspects to violence - Giving you enormous advantage over a potential attacker.
    • How to recognise the 'Survival Signs' - Strategies that males use against females to persuade and lure them into dangerous situations. You will recognise these in almost every story of predatory assault you ever hear. Stay one step ahead by knowing what they are!
    • Defusion and de-escalation strategiesKnow how to avoid escalating a dangerous situation to enable you to defuse it or 'set your attacker up' to allow for your escape!
    • Highly effective physical protection strategiesEasily learnt strategies that work and can be recalled under pressure and stress in any environment regardless of physical size or strength.
    • Realistic defensive strategies - For dealing with some of the most common situations women face. Common sense approaches developed from analysis of thousands of real situations.

    With this new, highly relevant information you will have the skills, confidence and knowledge to share with your loved ones to help them, and you, stay safe...for life.

    Please note: This is the e-book version obook and will be emailed to you in standard PDF format immediately upon payment being confirmed.You can view it using the freely available Adobe Acrobat Reader available at: http://www.adobe.com/products/acrobat/readstep2.html
    The pdf document is password protected and the password will be emailed to you seperately by our office team, there will be a short delay before you receive the password as it will be sent in office hours.  

    Buy Now:

    Note: This is the e-book version of this product

    All children deserve to live safe, confident and empowered lives free from unnecessary fear and worry.  This book shares what parents need to know to teach their kids how to be safe from predatory violence. It dispels the most common myths and beliefs around self protection for kids and delivers relevant, updated, highly effective information and strategies which are easy to understand, learn and remember. Most importantly, it does so without the fear mongering and scare tactics which do nothing to improve children's safety or quality of life. This book will empower kids with the skills and confidence to stay safe, as well as give parents a greater peace of mind.

    This unique and comprehensive information will empower your children with vital safety skills, including:

    • Understanding the fundamentals of self  protection for children in a way that does not frighten, but instead  empowers them
    • Dispelling the common myths around self defence and self protection for kids, particularly the outdated and ineffective 'Stranger Danger' message
    • Realistic and easy strategies to recognise dangerous situations and how to take action to avoid or escape them
    • The 12 most common behavioural 'lures' used by child sexual predators. This information is absolutely crucial for all parents and children alike to know
    • How to become a 'hard target' and how to de-escalate dangerous situations to allow for escape, including how to deal with threats of violence
    • Understanding and developing 'Body Sovereignty',  Personal Boundaries, and other important  concepts for protecting children's right to be safe from victimisation
    • Online Safety – Highly relevant and up-to-date information to help keep children safe online
    • Effective physical self defence strategies which work against a larger and stronger attacker to enable the child to escape to safety
    • Easy frameworks to use to teach these concepts to your children
    • And a lot more! This book is a 'must have' for all parents committed to keeping their kids safe and empowered!

    "This is the one book that all parents need to read to keep their kids safe! It is practical, relevant and packed with strategies that actually work for our kids. It will certainly change your views on a lot of what you have been told. All parents worry about the safety of their kids. After you read this book you will be able to worry less and put your concern only into places where it really matters and is needed.  I highly recommend this book to all parents!" Laura Mackey – Parent, and Child Safety Advocate

    Please note: This is the e-book version obook and will be emailed to you in standard PDF format immediately upon payment being confirmed.You can view it using the freely available Adobe Acrobat Reader available at: http://www.adobe.com/products/acrobat/readstep2.html
    The pdf document is password protected and the password will be emailed to you seperately by our office team, there will be a short delay before you receive the password as it will be sent in office hours.  

    Buy Now:

    Turning Parents Into Warriors and Making Predators Child's Prey! This valuable Ebook contains over 140 pages of valuable information for parents in relation to safety for their children. Includes: Kidnappings, stranger awareness, abduction avoidance, assaults, bully prevention, unwanted touch prevention skills, awareness principles, and much, much more. A must for any concerned parent.

    This ebook will be emailed to you in standard PDF format immediately upon payment being confirmed.You can view it using the freely available Adobe Acrobat Reader available at: http://www.adobe.com/products/acrobat/readstep2.html

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    This book in e-book format is a compilation of 19 confrontations taken from our old web site and placed into a 50 page booklet. Each real life confrontation is broken down and analyzed in order to help the reader create a mental blueprint and program survival from a precontact point. Excellent learning tool.

    This valuable resource will be emailed to you in standard PDF format immediately upon payment being confirmed.You can view it using the freely available Adobe Acrobat Reader available at: http://www.adobe.com/products/acrobat/readstep2.html

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    NORMALLY $37!!! SAVE $10 for limited time! Senshido's 'Safe For Life' for women is a complete and thorough guide to a psychological and emotional personal protection arsenal. Includes such topics as Belief Systems, The psychology of an attacker, Verbal Abuse, Developing a Survivor's Mentality, Sexual harassment, Men to watch out for, Behavioral elements and much more. Comprehensive and easy to learn. Over 120 pages!

    This is a must read for any woman serious about keeping themselves and their loved ones safe from violence. It will be emailed to you in standard PDF ebook format immediately upon payment being confirmed.You can view it using the freely available Adobe Acrobat Reader available at: http://www.adobe.com/products/acrobat/readstep2.html

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    Senshido Fundamentals of Personal Protection Covers the vital information that you need to know to keep yourself and yur loved ones safe, and includes:

    The psychology of violence, the 5 Principles of Physical Retaliation, natural stances, the passive stance, reflexive responses and tactical street defense drills.

    This tape is completely 'live' and offers numerous strategies and tactics to prevent aggression and violent confrontations. Also covers verbal defusing strategies and behavioral concepts. A must for the serious martial artist or anyone interested in maximizing their personal protection and self defense skills. End the fight before it starts with Senshido's Fundamentals of Personal Protection. (Approx: 100 minutes)

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    2 DVD Set! Defense against most common attacks includes sucker punches, tackles and take downs, one and two arm lapel grabs, head locks (standing and on the ground), the in your face ego attack, shoves, pinned to the ground, the mounted position and more.

    Also includes: Verbal tactics, set ups, manipulation of human behavior, how to sucker punch someone, safe zones, how the 'variables' come into play, emotional inertia and more.

    BONUS: Full Contact demos of each attack, see it applied live with no consent!
    2 DVD Set. (Each DVD approx 90 minutes) Cannot be sold separately sorry.

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    Senshido's 'On the Cutting Edge' is the most realistic training available on protecting yourself against an edged weapon.

    The most common weapon used on the street is the knife and other forms of edged weapons such as a razor blade, screwdriver and/or broken beer bottle. This DVD shows you dozens of drills to improve your close quarter arsenal against an armed attacker. Including: Natural stances, slasher and stabber, static knife attacks from behind, controlling the weapon hand, increasing perception time, decreasing reaction time, gross motor skills, adrenal stress condition, overkill mentality, as well as performance enhancement and survival strategies successfully used by Law Enforcement Officers the world over.

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    On the Cutting Edge # 2  Picks up where On the Cutting Edge 1 left off!

    This DVD deals with more advanced knife defense tactics including the dreaded rear hand pump and stab while being grabbed by the lead hand. This DVD is conceptual and offers many life saving concepts and attributes to enhance your survivability in a knife attack. No "techniques" to memorize, no frills, just plain truth on defensive knife attacks. Take it from someone who's been there and survived several knife altercations. WARNING: The level of contact is quite high and may shock some! Cutting Edge 1 is a pre-requisite to this DVD. (approx. 75 min)

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    'Defense against common weapon attacks' is the definitive resouce on self defense against an armed attacker. This DVD includes:

    Static knife at carotid, gun at head, rope strangulations from behind and baseball bat attacks. Plus where to avoid getting cut, dangerous depth and lengths of cut, the psychology of an armed assailant, handling the blade and grip security. PLUS: defensive gun principles, hand eye coordination, natural stance principles, behavioral tactics, and perception time.

    PLUS: Defensive strategies against a stick or bat wielding assailant including proper footwork, timing, dangerous angles of the bat, how to read body language, set ups, counters and more. Reality based training concepts for the real world! (Approx time: over 100 minutes)

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    'Tactical Gun Defense' is a must for those who put themselves in harms way (security personnel, bouncers, law enforcement officers). Richard Dimitri had the pleasure of working with a youth organization where he taught confrontation management strategies to ex street gang members as well as working with the British Special Forces (the prestigious SAS), The Finnish SWAT and Counter Terrorist Unit among many others. He's also faced gun attacks during his work as an undercover security guard. Take advantage of his experience with this DVD to enhance your survival arsenal.

    This DVD shows you how to maximize your perception time in order to decrease your reaction time. Learn to read body language, understand the most common mistakes made in gun defense, drawing your opponent in, psychological principles, hand quicker than eye concept, moving in before the gun is drawn, physical retaliation, handling the gun, minimizing the danger for potential bystanders, strategic implementation and more. PLUS vital information to help you to know what to do in case you are not alone when facing with a gun armed assailant. (Approx: 85 minutes)

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    Submission Termination.This DVD is NOT another grappling tape, it is a close quarter and ground fighting tape covering realistic street tactics against a larger, stronger opponent hell bent on taking you down and out.

    Richard works with 2 of his assistants who both outweigh him by 50 pounds each and shows you how to handle and defeat a grappler. Sound concepts, drills and attributes applicable to ground fighting. All drills are 'Alive' and spontaneous and applicable to all styles and systems. Enhance your survivability against a grappler / ground fighter today and add Submission Termination to your arsenal! (Approx: 130 minutes) 

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    Senshido's Combative Strength Training # 1 - Featuring over 20 Combative Conditioning exercises for men and women using minimal or no equipment, you can train in your own home! Richard and Helen take you through Senshido's grueling 1 and half-hour workout designed to enhance your combative abilities and survival by fostering an iron body and will. Learn to synergize your body and strengthen every muscle used in combat through holistic 3 dimensional training incorporating mind body and spirit. Applicable for street or sport, this DVD will greatly benefit your training and/or already existing curriculum!(Approx: 95 minutes)

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    Combative Strength Training 2 - Forget bodybuilding, forget isolation training, real fighters need Core Muscle development which unifies the whole body for functional and useable strength! Combative Strength Training 2 picks up where Combative Strength Training 1 left off: Using gym equipment this time, Combative Strength Training 2 gives you a hard 'Core' innovative and more advanced Combative Training regimen! Senshido's Marc Ste. Marie (Better known as the 'Malevolent Preacher' from the Senshido forum) and Rich take you through Over 20 functional combative exercises to strengthen your body synergistically for combat and defense! (Approx: 60 minutes)

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    Vampiro's Grapple & Groundfight - Take advantage of a real expert grappler, Ian Vampiro Hodgkinson's experience while he takes you through the down and dirty road of grappling.

     Standing at 6' 3" and weighing 265 pounds, Ian Hodgkinson, internationally known as "Vampiro" has been involved in Professional Wrestling since 1985, has won the heavy weight Canadian Brazilian Jiu Jitsu championship and worked as a body guard for high profile clients in the US and Mexico. This DVD is from Ian's portion of the 2nd Coalition seminar and includes compliance tactics, immobilizations, submissions, controls, take downs and a host of dirty tricks from various submission arts including Catch as Catch Can to include in your street or sport arsenal. Also includes co-instruction by Richard Dimitri (DVD shot live during a seminar). (Approx: 80 minutes)

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    Tool & Target Development - A great supplement to the Senshido Fundamentals DVD and The Shredder DVD!

    This DVD features the origin's of the Shredder before it was called the Shredder... The entire body can be used as a weapon and the entire body also possesses nerve clusters, pain receptors primary and secondary targets. This DVD shows you how to properly use everything from your head, teeth, saliva, biceps, fingers, palms, knuckles, knees, elbows and much more as offensive tools to cause the most amount of damage possible with the least amount of effort from any position. Also learn where to strike on the human body from the most awkward positions like pinned to the ground, in the guard, head locked, pinned to a wall, sitting on a chair and much more!

    Also including human and variable error like slipping, fallen to the ground, unbalanced and ungrounded, quick recoveries and more! (Aprrox 110 minutes)

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    Functional Combative Drill Training - All new drills to enhance your street survival skills!

     These drills are applicable to any system or style and include drills that max out your hand eye coordination, invoke adrenaline dumps, forces gross motor skills to the max, works Holistic Comprehension, Increases Intention to Action awareness, and much more. Drills also include: Knife work, ground fighting, extreme close quarter combat skills, mental blueprinting, stress management and more! A must for your collection! (Approx: 90 minutes)

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    Strategic Stick Fighting - How to handle a stick in a realistic and applicable manner. No fancy moves, direct to the point offensive and defensive stick use. This tape is not a 'how to become a stick fighter' tape but more of a conceptual, how to 'fight with a stick' tape. Real time, real speed, no choreography full contact no consent demo's and instruction with minimal equipment.

    Includes: For the first time on any Senshido DVD, a detailed explanation and demo of the Shredder, stick against knife, stick against multiple opponents, stick against multiple armed opponents, stick against stick, close quarter stick combat, psychological warfare & strategic implementations and more! (Approx: 100 minutes)

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    The Lone Warrior - Solo training drills - This DVD is a conceptual DVD, if you're looking for a 'how to techniques' DVD, this isn't for you. Includes: Profiling, behavioral aspects, how to develop strong nearal pathways, developing a tactical edge, increasing perception time, improvised weapon analysis, emotional invocation, introspection, environmental analysis, bio-muscular memory and more. Considering our behavioral arsenal controls our physical arsenal, this tape is a must for those lacking in training partners and an excellent source of information to increase your mental awareness. (Approx: 90 minutes)

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    Over 120min DVD & Manual (digitally delivered). The revolutionary Shredder concept taught in detail: demo's, skills & drills to master it for self-defence.
    This package extensively covers the Shredder in great detail from its origins to its current development, also included are drills, demos and detailed explanations. This is the definitive Shredder package. If you've been curious about it or have any interest in this concept, this package is definitely for you. It will greatly enhance your arsenal no matter what style, system, rank or experience you already possess or train in.

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    Usually $246.85! Special Price $199.95!

    Tactical Urban Combat Box Set: An updated and excellent introduction to Senshido's core concepts and fundamentals!
    DVD # 1- Senshido Fundamentals of Personal Protection
    DVD # 2 & 3 - Defense Against Most Common Attacks
    BOOK (immediate digital delivery) - In Total Defense Of The Self
    DVD # 4 - The Lone Warrior

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    Normally $169.80! Special $139.95!

    Functional Combative Training Box Set: Enhance your training and core strength with proper functional core training excercises, Senshido's unique and evolutionary 'strictly street' drills, and confrontation management strategies!

    DVD # 1 - Combative Strength Training # 1
    DVD # 2 - Combative Strength Training # 2
    DVD # 3 - Functional Combative Drill Training
    BOOK (immediate digital delivery) - The Anatomy of a Confrontation

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    Normally $229.75! Special $199.95! Save $29.80!

    Weapons Box Set: Concerned about knives? Guns? Blunt objects or baseball bats? This package covers it all! Over 6 hours of critical information on weapons defense and useage!

    DVD # 1 - Defense Against Common Weapon Attacks.
    DVD # 2 - Tactical Gun Defense
    DVD # 3 - On the Cutting Edge
    DVD # 4 - Strategic Stick Fighting
    DVD # 5 - On The Cutting Edge 2

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    The SHREDDER ENHANCER - The Shredder Enhancer contains new Shredder information as the concept continuously evolves as well as several new drills designed to heighten your Shredding skills by ten-fold. Some demystifications, misconceptions and detailed explanations on the Shredder & energy drills also included, as well as more of the Shredder on the ground and against armed attackers. Also see how the Shredder works against potential rapes against women, the Shredder and the reflexive response and much more. The Original Shredder Package introduced you to the concept; The Shredder Enhancer will heighten your skills, guaranteed. A must for anyone who has already gotten the Shredder Package. The Shredder Package IS a pre-requisite to this DVD.

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